Joey Brannon, CPA
Joey Brannon is the founder and CEO of Axiom Strategic, where he leads the firm’s overarching vision, strategic direction, and business development. With over two decades of experience advising business owners, Joey brings a deep, practical understanding of the opportunities and challenges that come with leading and growing a company.
Today, much of his focus is dedicated to developing Axiom’s growing team of business advisors and creating the proprietary tools and frameworks that guide the firm’s client engagements. His years on the front lines have shaped a hands-on, real-world approach to business strategy that remains at the core of Axiom’s work.
Although his primary role is no longer delivering day-to-day advisory services, Joey is regularly invited to collaborate with Axiom advisors seeking his perspective on complex leadership, growth, and succession challenges. These experiences keep him closely connected to the evolving needs of business owners and the inner workings of dynamic teams.
Joey is passionate about building a firm that multiplies its impact—equipping advisors to lead transformative engagements that help business owners grow with purpose, build strong leadership teams, and prepare for long-term success. His leadership is rooted in the conviction that business is a vehicle for greater Kingdom impact, and that true success is measured by stewardship, sacrifice, and service to others.
Joey is a Florida native and has been married to Josie since 2000. They have three children: Andrew, Lance, and Anelise. They are actively involved in their church and in the surrounding community. Joey’s current and prior board service include The Manatee County Family YMCA, Parenting Matters, Realize Bradenton, Marriage and Family Works, The Lakewood Ranch Business Alliance, The Early Learning Coalition, and The Family Partnership Center.
Industry Experience
Construction
Custom Home Building
Health Care
HVAC
Plumbing
Roofing
Insurance
Restaurants
Property Management
Real Estate Development
Real Estate Brokerage
IT Services
Public Accounting Firms
Marine Manufacturing
Industrial Equipment Sales and Service
Pest Control
Retail
Education / Credentials
Covenant College, BA
University of South Florida (5th yr)
Certified Public Accountant (FL)