Podcast

42: Customers Are Real People (Grow With Purpose: Chapter 6)
Joey Brannon Joey Brannon

42: Customers Are Real People (Grow With Purpose: Chapter 6)

Up to this point, we have been focusing on the processes that cultivate success within a business. But sooner or later, the desire for growth must shift from inside processes to outside sales. This chapter walks you through sales and marketing and gives you insight on how to best interact with your market according to your values.

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41: Create the Playbook (Grow With Purpose: Chapter 5)
Guest User Guest User

41: Create the Playbook (Grow With Purpose: Chapter 5)

Small businesses and large ones often struggle with basic business systems and processes. The playbook is our answer to the old SOP manual. It doesn’t have to be hard to put together, but more importantly, it is an essential part of creating a predictable and repeatable experience for customers.

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40: Customers Come Second (Grow With Purpose: Chapter 4)
Joey Brannon Joey Brannon

40: Customers Come Second (Grow With Purpose: Chapter 4)

If you want to grow your business, you will have to delegate much of the day-to-day operations, even management to others. Yet somehow the delusion persists that putting customers first is the way to grow. It’s not. By leapfrogging your team members and focusing on customers, you create a disconnect that virtually ensures you will not build a scalable business.

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39: Leadership in Small Business (Grow With Purpose: Chapter 3)
Joey Brannon Joey Brannon

39: Leadership in Small Business (Grow With Purpose: Chapter 3)

Chapter three is all about leadership, and the fact that it doesn’t have any boundaries. Small business owners that want to be effective leaders must embrace the fact that leadership responsibilities follow them wherever they go. In this episode, we talk about the five traits of great leaders.

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36: Fifty-Two (52) Strategic Todo's for the New Year
Joey Brannon Joey Brannon

36: Fifty-Two (52) Strategic Todo's for the New Year

Growing businesses do it. Stagnant and stuck businesses don’t; they are just too busy handling issues, putting out fires and filling orders.

So where do you start? This week’s blog post lists fifty-two (52) Strategic Todo’s that business owners can take up to begin making serious and significant changes to the business over the next year. On this episode, Joey and Devin dig a little deeper on a few of the todo’s and talk about the principle of working ON the business.

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34: Strategic HR Management
Joey Brannon Joey Brannon

34: Strategic HR Management

If you think of HR and HR Management as a cost center, you are missing a key strategic priority when it comes to long-term growth and competition. In this episode, we discuss administrative HR vs strategic HR, how to tell the difference, and what you might be missing when you fail to consider the HR bottleneck in your strategic plan.

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32: Attracting and Retaining Great Talent
Joey Brannon Joey Brannon

32: Attracting and Retaining Great Talent

In a time and a market with virtually zero unemployment, attracting and retaining top talent has become a big priority for small businesses wanting to grow. Tune in to find out how to run a continuous hiring process, creating a future org chart, recruiting toolbox, developing future workforce, creative help wanted ads, best interview practices, the best approach for getting the job you want, and what causes new talent to leave.

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31: A Strategic Approach to Debt
Joey Brannon Joey Brannon

31: A Strategic Approach to Debt

Sometimes you need to leverage other people's money to grow or accomplish strategic objectives. In this episode, we cover the basics of business borrowing and the things you need to consider before you start looking for a business loan, whether that money is to… 1) buy property, 2) finance equipment, 3) obtain working capital, 4) or buy a business outright.

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30: Pitfalls of Strategic Planning
Joey Brannon Joey Brannon

30: Pitfalls of Strategic Planning

It’s that time of year when businesses start making the final push for year end numbers. And it is also when we start to turn our focus to the upcoming year. Whether you have experience doing business and strategic planning, or whether you just know it’s something you should be doing, this episode covers some of the common pitfalls you want to avoid.

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29: Delivering Blue Collar Value
Joey Brannon Joey Brannon

29: Delivering Blue Collar Value

Pricing and selling value are common topics among white collar professionals like CPA's and attorneys. But do roofers and AC repair companies need any help in this area? A couple of recent conversations show blue collar service industries deal with exactly the same issues with pricing and selling value to customers. In this episode, Joey goes in depth to give real life examples of how things go wrong and what to do to fix them.

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28: Rewarding Professionals
Joey Brannon Joey Brannon

28: Rewarding Professionals

Professionals are those who take their work to the next level. It has little to do with the color of your collar and everything to do with how much you care about the value you deliver. In this episode, Joey talks about how you reward this innovative and pivotal group in your organization.

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